I found the series they provided on packaging very informative. It gave me a different perspective on how to sell packaging and the affect it can make.

I enjoyed your presentations and thought they were excellent. I think you covered all the bases and I feel more comfortable sharing this with my customers.

Cliff has shared enlightening ideas and practical lessons on using packaging as a powerful promotional and communication tool—far beyond its traditional role as a protective shipping vessel. My biggest takeaway from the Creative Packaging series is that thoughtful, creative packaging elevates the recipient's experience, keeps them engaged, and delivers a genuine sense of appreciation on behalf of the gift or award giver.

I think this series has been a real asset for us. I have a new salesperson and have him listening to every episode too. We've been using this as a mini sale training for both of us and it's been really helpful!